The name of my group's artist is 'AJ'. We chose this name as it is catchy and could easily we put to the face of an R&B singer- this was backed up by feedback we received from peope within our audience groups.
AJ is a 19 year old London teenager. His songs represent how he feels and in turn steer clear of the sexualsied music which is seen quite frequently right now. Instead he focuses on the more emotional aspect of relationships and how is generally feeling, i.e. some songs we writes may be about how a girl broke his heart whereas some other songs may be about any guilt or regret he feels. This contrast from the current trend will set him apart from the crowd.
His personality will also set him apart; as most R&B artists are usually considered to be smooth, AJ will have a slightly quirky and intelligent side. This is reinforced through his clothing choices, i.e. smart shirts, a beanie and glasses.
Below are some pictures which roughly illustrate what he will look like:
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| Raleigh Ritchie at the Brit awards |
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| Ne-yo |
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| Dylan Obrien in 'The Internship' |
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| Raleigh Ritchie |
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